SANYA, China, April 9, 2023 /PRNewswire/ — Themed Sailing from Sanya, Cheers to the World, the 2023 cruise Sanya & Sanya worldwide Wine and Spirits Fair is set to welcome global wine and spirit devotees and industry professionals from April 13-17. The event will see the 2023 Sanya Worldwide Wine and Spirits Fair (“the Fair”) join palm with Shanghai International Wine Challenge (SIWC), Concours Mondial de Bruxelles (CMB), and CNSC Sanya International Duty-Free Plaza, to host a five-day display of tasting of wines and spirits from all around the world.
Various side events throughout the time of the Fair will be held for attendants, including after-parties.
One of China’s top annual events for the canvas and spirits industry, the Fair will focus on building an international and executive platform for wine and spirits exhibitions, trade, and wine culture interaction. It will team up with the SIWC, one of the top three international wine-tasting rivalries in Asia, to hold master grade at the CNSC Sanya International Duty-Free Plaza. Famous wine teacher Julien Boulard MW, Leon Liang, and Dai Xiaoqun will part some of their expertise in wine discern with the global wine professionals and enthusiasts in attendance. Meanwhile, SIWC will introduce a wide range of wines, counting Enoteca, Duc de Fugue Cognac, and other prominent brands, among which some award-winning make will be exhibited for the first time.
Sanya Tourism Promotion Board (STPB) and Concours Mondial de Bruxelles (CMB) will together host an award ceremony to provide an opportunity for wine and spirits companies, regional industry associations, industry experts, and media to gather, share particular, and exchange ideas. Held for the first time in 1994, Spirits Selection by CMB now has flatter one of the most prestigious global events for awarding spirit drinks from all over the world. This award ceremony will be its first event to be held in Sanya, with the idyllic, tropical surroundings providing the awards ceremony with the perfect ambiance.
award ceremony held in Sanya
In addition, STPB and CNSC Sanya Global Duty-Free Plaza will co-host a series of “Tasting Tours”, creating a Sanya-style experience of wine tasting, sailing, and duty-free shopping for the Fair attendees.
Located on the southern tip of China’s Hainan Island, which has lately resumed its visa-free travel policy covering travelers from 59 countries, Sanya is a perfect location for work, travel, and play. The city is a natural first stop for global tourists to explore China with its warm weather, striking scenery, wealth of natural resources, and diverse occurrence to be had.
Sanya has implemented many quantify in recent years to grow its appeal to global tourists, with the goal of fetching a global premium travel destination. The city is seeing an increase in the number of high-end international wine and soul brands, with many having chosen Sanya to float their new products thanks to the Hainan Free Trade Port’s duty-free result. In Sanya, wine and spirits have become one of the most popular product categories for consumers to buy in duty-free stores. Against this backdrop, the 2023 Sanya Worldwide Wine and Spirits Fair will serve as a platform and bridge for high-end wine and spirits brands and senders to collaborate in this fast-developing market.
Following the Fair, the STPB will team up with Neal Digital to host a show to make a technology-driven immersive art experience for global visitors from April 20 to May 4. The exhibition will see the Asian debut of the current digital artist Krista Kim’s latest work “Mirror of the Mind”.
As one of China‘s key annual events for the wine and spirits industry, the fair focuses on building an international and professional platform for wine and spirits exhibitions, trade, and wine culture interaction. In cooperation with SIWC, one of the top three international wine competitions in Asia, she will hold master classes at CNSC Sanya International Duty-Free Plaza. Renowned wine educators Julien Boulard MW, Leon Liang, and Dai Xiaoqun will share their wine-tasting expertise with the attending wine professionals and lovers from around the world.
Meanwhile, SIWC will showcase a wide range of wines including Enoteca, Duc de Fugue Cognac, and other well-known brands, including some award-winning brands exhibiting for the first time.
The Sanya Tourism Promotion Board (STPB) and the Concours Mondial de Bruxelles (CMB) will together host an awards ceremony to give wine and spirits companies, regional industry associations, industry experts, and media the opportunity to meet, share information and exchange ideas. The Spirits Selection by CMB, which was held for the first time in 1994, has meanwhile become one of the most renowned international events for the accord of spirits from all over the world. This awards ceremony will be held in Sanya for the first time, with the idyllic, tropical setting giving the award protocol the perfect ambiance.
